Red Bull is not just a beverage, it is a lifestyle. This iconic energy drink has been refreshing people all over the world for decades. One of the first things that catches your eye when you hold a can of Red Bull is its vibrant red color. But did you ever wonder why the logo of this popular caffeine-packed drink features a charging bull?
The story behind the Red Bull logo design is as fascinating as the drink itself. The brand’s founder, Dietrich Mateschitz, was inspired by the power and energy of a bull during a trip to Asia. He wanted his energy drink to provide the same vigor and vitality as a bull in the arena. Thus, the red bull logo was born.
The red color of the logo symbolizes strength, power, and passion. It grabs your attention and instantly conveys the message that Red Bull is a drink that will give you an energy boost like no other. The charging bull itself represents determination, resilience, and the unstoppable spirit of the brand.
The Origin of Red Bull Brand
The Red Bull brand is a well-known beverage company that specializes in energy drinks. It was founded in 1987 by Dietrich Mateschitz, an Austrian entrepreneur. Mateschitz was inspired by a popular tonic drink called Krating Daeng that he discovered while on a business trip to Thailand.
Krating Daeng, which means “red bull” in English, was a popular refreshment drink in Thailand. It contained caffeine and other energy-boosting ingredients, and was known for its ability to provide a quick pick-me-up.
Mateschitz saw the potential in the drink and decided to bring it to the Western market, adding his own twist to the formula. He created a new energy drink called Red Bull, utilizing the same ingredients found in Krating Daeng but with a different taste and marketing strategy.
The Red Bull Can and Logo
The Red Bull can design and logo have become iconic symbols of the brand. The brand’s distinct red and silver can features the logo of two red bulls charging at each other, symbolizing power, energy, and strength.
The logo was designed by a Thai artist named Chalermchai Kositpipat, who was commissioned by Mateschitz to create a unique and eye-catching logo for the brand. Kositpipat incorporated elements of traditional Thai art, including intricate patterns and vibrant colors, into the design.
The Red Bull logo has remained largely unchanged since its creation, with minor updates and modifications over the years to keep it fresh and relevant. It has become instantly recognizable, and is often associated with the energy and caffeine boost provided by the drink.
Today, Red Bull is one of the most popular energy drink brands in the world, available in over 170 countries. It has expanded its product offerings to include various flavors and variations, but the original Red Bull formula and logo remain at the core of the brand’s identity.
The Evolution of Red Bull Can Logo
The can design of the Red Bull beverage has gone through various iterations throughout the years. Just like the energy that the drink provides, the logo too has evolved to represent the brand’s refreshing and energetic qualities.
Originally, the logo of Red Bull featured a red and yellow bull, symbolizing the energy and power associated with the drink. This bold and vibrant logo quickly became recognizable and synonymous with the brand.
In the early 2000s, Red Bull introduced a new design for its can logo. The updated logo featured a more streamlined and modern look, with a red bull silhouette encased in a silver circle. This design change aimed to portray the drink as a sleek and sophisticated choice for those seeking a boost of energy.
The most recent logo redesign for the Red Bull can features a simplified and minimalist approach. The iconic red bull is now depicted in a solid red color, with minimal details and a clean, bold font displaying the brand name. This modernized design embraces the trend of simplicity while still conveying the essence of energy and refreshment.
Logo Evolution Timeline:
| Year | Logo Design |
|---|---|
| 1987 | Red and yellow bull logo |
| 2000 | Silver circle with red bull silhouette |
| 2019 | Simplified solid red bull logo |
The evolution of the Red Bull can logo reflects the brand’s dedication to staying relevant and appealing to its target audience. With each design iteration, the logo has maintained its association with energy and refreshment, becoming a symbol of the brand’s identity in the global beverage market.
The Design Concept Behind Red Bull Can Logo
The logo features a bold red bull charging forward, with its horns pointed upwards. The color red symbolizes passion, energy, and power, all of which are associated with the brand. The bull itself represents strength, determination, and the ability to overcome challenges.
Another element of the logo is the word “Red Bull” written in bold, capitalized letters. The use of bold typography makes the brand name stand out and adds to the overall impact of the design. The color red is also used for the text, reinforcing the brand’s identity.
The can logo also includes a silhouette of a bull in a circle, creating a sense of movement and dynamic energy. This circular shape is reminiscent of a beverage can, further emphasizing the association with a refreshing drink.
Overall, the Red Bull can logo effectively communicates the key attributes of the brand – energy, refreshment, and vitality. It is a visually appealing design that grabs attention and creates a strong brand image. Whether you need a boost of caffeine or just want a tasty beverage, the Red Bull logo is a symbol that instantly communicates what the drink is all about.
The Elements in Red Bull Can Logo Design
The logo design of Red Bull can is a masterpiece in itself, incorporating various elements that perfectly represent the brand’s message and identity.
Firstly, the use of the color red in the logo symbolizes energy and excitement, which are the core values of the Red Bull brand. Red is also a color associated with passion and power, highlighting the drink’s ability to provide a boost of energy to its consumers.
The inclusion of a bull in the logo further reinforces the brand’s message. Bulls are known for their strength and power, which aligns perfectly with Red Bull’s positioning as an energy beverage. Moreover, the red bull in the logo represents the brand’s refreshing and revitalizing qualities, making it an ideal choice for those seeking an energy boost.
The shape and design of the can in the logo also play a significant role. The sleek and slim design of the can portrays a sense of modernity and sophistication, appealing to the target audience. Additionally, the can symbolizes Red Bull’s identity as a beverage and reinforces the idea of refreshment.
Caffeine is a key ingredient in Red Bull, and it is crucial in providing the energy-boosting effects. The inclusion of the word “energy” in the logo emphasizes this aspect and communicates to consumers that Red Bull is a caffeinated drink that will help them stay alert and focused.
The overall design of the Red Bull can logo is simple yet effective, allowing it to stand out and be easily recognizable. It captures the essence of the brand and conveys a clear message of invigorating refreshment and energy.
- Logo representing energy and excitement
- Bull symbolizing strength and power
- Sleek can design portraying modernity and refreshment
- Inclusion of the word “energy” to highlight the caffeine content
- Simple and recognizable design
The Colors in Red Bull Can Logo Design
The red and yellow colors that are featured in the Red Bull can logo design are carefully chosen to represent the energy and refreshment that the drink offers. Red is a vibrant and attention-grabbing color, symbolizing power, passion, and excitement. It creates a sense of urgency and stimulates the senses, making it the perfect choice for an energy drink.
Yellow, on the other hand, is associated with happiness, joy, and positivity. It is often used to represent the sun and energy, which aligns perfectly with the branding of Red Bull as an energy beverage. The combination of red and yellow creates a visually striking and dynamic logo that immediately grabs the viewer’s attention.
Red Bull is known for its high caffeine content, which provides a boost of energy. The red color used in the logo is also associated with strength, power, and action, reinforcing the idea of energy and vitality. It conveys a sense of urgency and excitement, making consumers feel energized and ready to take on any challenge.
The use of red in the logo design also helps to distinguish Red Bull from other beverages on the market. Red is a bold and powerful color that stands out, making the can easily recognizable and memorable. It creates a strong brand identity and helps Red Bull to stand out on store shelves.
Overall, the red and yellow colors in the Red Bull can logo design are carefully selected to convey the message of energy and refreshment. They create a visually appealing and memorable logo that represents the brand’s identity and values.
The Typography in Red Bull Can Logo Design
The typography used in the Red Bull can logo design plays a crucial role in conveying the brand’s identity and message to consumers. The carefully chosen fonts and lettering enhance the overall design and reflect the brand’s values and image.
The word “Red Bull” in the logo is bold and prominent, creating a strong visual impact. The use of uppercase letters emphasizes the brand’s energy and boldness. The font is sleek and modern, representing the brand’s contemporary and dynamic image.
The word “can” in the logo is written in a smaller, lowercase font. This choice of typography differentiates it from the main brand name, but still maintains a cohesive design. The lowercase letters add a sense of familiarity and approachability.
The color red in the logo typography represents energy and passion, while the color silver in the background adds a touch of sophistication and modernity. This combination creates a visually appealing contrast that captures the attention of consumers.
Typography and Branding
Typography plays a significant role in branding, as it helps establish a recognizable and memorable visual identity. The typography used in the Red Bull can logo design effectively communicates the brand’s core values of energy, refreshment, and excitement.
The bold and modern font reflects the brand’s commitment to offering a refreshing and energizing drink. The lowercase letters in the word “can” add a personal touch, making the brand more approachable to consumers.
The Power of Typography
With the right choice of typography, a brand can create a strong visual identity that resonates with its target audience. In the case of Red Bull, the typography in the can logo design perfectly captures the brand’s essence and creates a powerful association between the logo and the beverage.
The use of strong and bold typography, combined with the energetic color scheme, reinforces the brand’s message of providing a drink that energizes and empowers consumers. The typography in the Red Bull can logo design is a testament to the power of effective visual communication in building a successful brand.
The Symbolism in Red Bull Can Logo Design
The logo design of Red Bull can holds a significant symbolism that represents the essence of the brand and its core values.
The red, blue, and silver colors used in the logo symbolize energy, refreshment, and strength. The red color represents dynamism and excitement, reflecting the high energy drink that Red Bull is known for. The blue color signifies a sense of calmness and trust, portraying the refreshing qualities of the beverage. The silver color represents modernity and sophistication, emphasizing the brand’s innovative approach to energy drinks.
The iconic image of a charging bull in the logo represents power, dominance, and vitality. It symbolizes the energizing effects of the drink and conveys a sense of strength and determination. The bull imagery also resonates with the brand’s tagline, “Gives You Wings,” further emphasizing the energy-boosting qualities of the drink.
The sleek and slim design of the can itself embodies the idea of efficiency and convenience. It is easy to hold and carry, making it a convenient choice for consumers seeking a quick boost of energy during their busy schedules.
In conclusion, the Red Bull can logo design uses colors, symbolism, and aesthetics to convey a message of energy, refreshment, strength, and innovation. It encapsulates the essence of the brand and effectively communicates the value proposition of the product.
The Impact of Red Bull Can Logo
The Red Bull can logo has had a significant impact on the perception and success of the brand. The logo, featuring an iconic charging bull, has become synonymous with the energy drink industry and is instantly recognizable around the world.
The logo’s design plays a crucial role in capturing the essence of the brand. The bull represents strength, power, and determination, which aligns perfectly with the energy-boosting properties of the beverage. The bold and aggressive stance of the bull conveys a sense of excitement, urging consumers to take on challenges and push their limits.
Furthermore, the logo’s vibrant and eye-catching colors attract attention and create a sense of dynamism. The bold use of red in the logo symbolizes energy, vitality, and urgency, reinforcing the drink’s promise to provide a refreshing and stimulating experience. The metallic silver accents on the bull give the logo a modern and sleek look, indicative of the brand’s innovative and cutting-edge approach.
The logo’s presence on the can is an essential marketing tool. When consumers see the Red Bull logo, they immediately associate it with the taste, buzz, and invigoration that the beverage provides. The logo acts as a visual cue, triggering cravings for the drink and creating a strong brand recall.
In addition to its impact on consumers, the Red Bull can logo also has a significant influence on competitors. The logo’s prominence and success have set a high standard for other energy drink brands, motivating them to develop distinctive and memorable logos to stand out in the market.
To conclude, the Red Bull can logo’s impact is undeniable. It communicates the brand’s messaging and character, captures attention, creates desire, and sets benchmarks for competitors. Through its striking design and powerful symbolism, the logo has played a vital role in establishing Red Bull as a leader in the energy drink industry.
The Significance of Red Bull Brand
The Red Bull brand is widely known for its logo and the iconic can design. The logo features a charging red bull, symbolizing power, strength, and energy. This visual element represents the core values and characteristics of the brand.
The red color used in the logo and can design is associated with energy, passion, and excitement. It grabs attention and conveys the idea of a stimulating product. Red Bull is positioned as an energy drink, packed with caffeine and other ingredients that provide an instant energy boost.
The can design itself is sleek and modern, reflecting the brand’s contemporary and dynamic image. The slim and tall shape of the can is easily recognizable and stands out among other beverage options. It is often associated with the active and adventurous lifestyle that Red Bull promotes.
Red Bull has become synonymous with energy drinks and has achieved global recognition. The brand’s success can be attributed to its effective marketing strategies, including sponsorships of extreme sports events and collaborations with athletes and musicians. These efforts have helped create a strong association between Red Bull and adrenaline-fueled activities.
| Key Points |
|---|
| The Red Bull logo features a charging red bull, symbolizing power and energy. |
| The red color represents energy, passion, and excitement. |
| The sleek and modern can design reflects the brand’s contemporary image. |
| Red Bull is associated with an active and adventurous lifestyle. |
| The brand’s success is attributed to effective marketing strategies and sponsorships. |
In conclusion,
Red Bull’s logo, can, and overall brand image play a crucial role in its success. The visual elements of the logo and can design effectively communicate the brand’s energy-boosting and exciting qualities. The brand has become a symbol of power, energized lifestyle, and adventure.
The Marketing Strategy of Red Bull
Red Bull has become one of the leading players in the energy drink industry, thanks to its unique marketing strategy. The brand’s logo, a red bull, has become iconic and instantly recognizable.
The use of the red color in the logo represents energy and power, while the bull symbolizes strength and determination. These elements are aligned with Red Bull’s brand message of providing a refreshing and energizing drink.
Red Bull’s marketing strategy revolves around the concept of giving consumers a boost of energy and refreshing experience. The brand relies heavily on its logo to communicate this message effectively.
The logo is prominently displayed on the can, which is often associated with energy and caffeine. The unique shape and design of the can also contribute to the brand’s identity.
In addition to the logo, Red Bull implements various marketing tactics to promote its products. The brand sponsors extreme sports events and athletes, creating an association with adrenaline and excitement.
| Benefits of Red Bull’s Marketing Strategy |
|---|
| 1. Brand Recognition: Red Bull’s logo is instantly recognizable, helping the brand stand out in a crowded market. |
| 2. Emotional Connection: The brand’s association with extreme sports and high-energy activities helps create a sense of adventure and excitement. |
| 3. Targeted Advertising: Red Bull’s marketing efforts are focused on young adults and individuals looking for a quick source of energy. |
| 4. Global Reach: Red Bull’s marketing campaigns span multiple countries and cultures, allowing the brand to reach a wide audience. |
In conclusion, Red Bull’s marketing strategy revolves around its iconic logo, which represents energy and power. The brand leverages this logo to create a sense of refreshment and to target individuals seeking an energy boost. Through sponsorships and targeted advertising, Red Bull has successfully established its presence in the energy drink market.
The Global Success of Red Bull
Red Bull is a global phenomenon that has achieved massive success worldwide. This energy drink, with its iconic red and silver can, has become synonymous with caffeine, energy, refreshment, and the power of a bull. Since its launch in 1987, Red Bull has become one of the most popular beverages in the world.
One of the key factors that contributed to the global success of Red Bull is its unique marketing strategy. The company focused on targeting a specific consumer segment: young adults who were looking for an energy boost. By associating the brand with extreme sports and adrenaline-pumping activities, Red Bull was able to create a sense of excitement and adventure around its product.
The Red Bull Can Logo
The design of the Red Bull can logo has played a crucial role in the drink’s global success. The iconic red and silver colors instantly catch the eye and create a sense of energy and boldness. The image of a charging bull represents power and strength, which aligns perfectly with the brand’s message of providing an energy boost to its consumers.
Moreover, the design of the can itself is sleek and modern, making it stand out on store shelves and in the hands of consumers. The slim, tall shape of the can is also practical, as it allows for easy handling and portability.
The Red Bull Experience
Red Bull is not just a beverage; it’s an experience. The brand has successfully created a lifestyle around its product, with events like the Red Bull Air Race and Red Bull Flugtag capturing the imagination of millions. These events not only promote the brand but also give consumers a taste of the excitement and thrill that Red Bull represents.
In conclusion, the global success of Red Bull can be attributed to its unique marketing strategy, iconic logo design, and the creation of a brand experience. This beverage has become more than just a drink; it’s a symbol of energy, adventure, and the power to push boundaries. Red Bull continues to dominate the energy drink market and shows no signs of slowing down.
The Unique Branding of Red Bull
Red Bull is a popular energy drink that has gained worldwide recognition for its unique branding. The logo of Red Bull features a charging bull, which perfectly represents the energy and power of the drink. The combination of the red color and the image of the bull catches the attention of consumers and distinguishes the brand from its competitors in the beverage industry.
The Significance of the Bull
The bull is a symbol of strength, power, and determination. It represents the energy and caffeine boost that Red Bull provides to its consumers. The image of the bull charging forward is a metaphor for the instant rush of energy and refreshment that comes with consuming the drink.
The Red Logo
The color red is associated with passion, excitement, and stimulation. It is a visually striking color that grabs attention and evokes a sense of urgency. The red logo of Red Bull further emphasizes the brand’s energetic and lively image.
Moreover, the color red is also known to increase appetite and enhance taste perception. This psychological effect can make consumers more likely to choose Red Bull over other drinks, as the red logo stimulates their desire for a refreshing beverage.
| Drink | Energy | Caffeine | Bull | Beverage | Refreshment | Red | Logo |
|---|---|---|---|---|---|---|---|
| Red Bull | X | X | X | X | X | X | X |
In conclusion, the branding of Red Bull is unique and effective in capturing the attention of consumers. The combination of the charging bull and the red logo creates a powerful and energetic image for the drink. This branding strategy has contributed to the success of Red Bull as a popular beverage worldwide.
The Red Bull Can Logo: A Design Icon
The Red Bull logo is instantly recognizable to anyone who has ever enjoyed this popular energy drink. The logo features a bold red bull with its horns pointing upwards, creating a sense of energy and movement. This iconic design has become synonymous with the Red Bull brand and is a key element in its success.
Created in 1987, the Red Bull logo has remained relatively unchanged over the years. The use of the color red in the logo symbolizes energy and excitement, while the bull represents strength and power. These elements perfectly capture the essence of the beverage and its energizing effects.
The choice of a can as the backdrop for the logo is also significant. Red Bull is primarily sold in a can, and the design allows customers to easily identify the product on store shelves. The can represents the packaging of the drink, and the logo serves as a powerful marketing tool, attracting attention and standing out among other beverages.
One interesting aspect of the Red Bull logo is the inclusion of the word “drink” beneath the bull. This simple addition reinforces the purpose of the logo – to represent a beverage. It leaves no doubt in the consumer’s mind about the product’s nature and creates a strong association between the logo and the refreshment it represents.
Another important aspect of the Red Bull logo is its connection to the brand’s tagline, “Red Bull gives you wings.” The upward-pointing horns of the bull in the logo can be interpreted as wings, further emphasizing the brand’s promise of providing energy and a sense of exhilaration. This clever visual connection between the logo and the tagline adds depth and meaning to the design.
In conclusion, the Red Bull can logo is a design icon. Its bold red color, powerful bull symbol, and association with energy and refreshment have made it instantly recognizable and highly memorable. The logo’s connection to the brand’s tagline further enhances its impact, solidifying its status as a design icon for the beverage industry.
The Recognition of Red Bull Can Logo
The logo of Red Bull has become an iconic symbol in the world of beverages. With its recognizable image of a charging bull on a vibrant red background, it is hard to miss. The logo represents the brand’s commitment to energy, refreshment, and vitality.
The Red Bull logo featuring a bull can be traced back to the brand’s origins. Red Bull Energy Drink was first introduced by Austrian entrepreneur Dietrich Mateschitz in 1987. The logo’s design was intended to evoke feelings of power, strength, and adrenaline – all qualities associated with the energy-boosting beverage. The red background symbolizes the energy and excitement that Red Bull provides.
The bull depicted in the logo represents determination, courage, and tenacity – qualities that are often associated with the animal. The image of the charging bull signifies the energy and vitality that Red Bull aims to provide its consumers. The logo’s design is simple but powerful, making it instantly recognizable and memorable.
| Logo Element | Meaning |
|---|---|
| Bull | Symbol of determination, courage, and tenacity |
| Red color | Represents energy and excitement |
Red Bull’s logo has achieved widespread recognition and has become synonymous with the brand itself. It can be seen on millions of cans worldwide and has become a symbol of the beverage’s potency.
Influence on the Energy Drink Market
The Red Bull logo has had a significant impact on the energy drink market. Its bold design and strong association with energy have made it stand out among competitors. Many other brands have tried to imitate its success by incorporating aggressive and powerful imagery into their own logos.
Caffeine-Fueled Success
Red Bull’s logo has been instrumental in the brand’s success. The combination of the recognizable logo, catchy slogan (“Red Bull gives you wings”), and the beverage’s high caffeine content has made it a popular choice among those seeking an energy boost. The logo’s strong presence in advertising and marketing campaigns has also contributed to the brand’s recognition and popularity.
In conclusion, the Red Bull logo featuring a charging bull on a red background has become an iconic symbol of energy and refreshment. Its simple yet powerful design and associations with determination and vitality have made it instantly recognizable worldwide.
The Influence of Red Bull Can Logo Design
The logo design of Red Bull’s energy beverage cans has had a significant influence on its success and popularity. The combination of the red and silver colors, along with the iconic bull symbol, creates an instantly recognizable and impactful design.
The color red is often associated with energy, passion, and excitement, which perfectly aligns with the brand’s message of providing a boost of energy. It grabs the attention of consumers and communicates the refreshing and invigorating nature of the beverage.
The inclusion of the bull symbol further strengthens the brand’s message. Bulls are known for their strength, power, and determination, reflecting the energizing effects of the drink. The logo’s sleek and dynamic design conveys a sense of movement and vitality, reinforcing the brand’s promise to provide an energy boost.
Additionally, caffeine, a key ingredient in Red Bull, is often associated with increased energy and mental alertness. The logo’s design cleverly incorporates elements that symbolize the effects of caffeine, such as the charging bull and the vibrant colors.
The shape of the can itself also plays a role in the logo’s influence. The tall and slim design is not only practical for easy handling and storage but also visually appealing. It stands out on shelves and catches the eye of consumers, further reinforcing the association between the logo and the refreshing beverage inside.
In conclusion, the logo design of Red Bull’s energy beverage cans has been instrumental in shaping its brand identity and attracting consumers. The use of red, the bull symbol, and the can’s design all work together to communicate the brand’s promise of refreshment and energy. The logo’s influence extends beyond its visual appeal, as it effectively communicates the product’s benefits and resonates with consumers.
The Legacy of Red Bull Can Logo
The Red Bull logo is one of the most iconic and recognizable logos in the world. The combination of the energy, power, and boldness of the brand is perfectly represented by the logo design.
The logo features a red bull charging forward, surrounded by a silver circle. The color red symbolizes energy and power, while the bull represents strength and determination. This combination creates a sense of vitality and adrenaline, perfectly capturing the essence of the energy drink.
The use of the color red in the logo is deliberate. Red is known to stimulate the senses and increase heart rate, which aligns perfectly with the energizing effect of the beverage. The boldness and vibrancy of the red color also make the logo easily noticeable and memorable.
The can design itself is sleek and modern, with the logo placed prominently on the front. The silver circle surrounding the bull adds a touch of sophistication and elegance to the overall design. The compact and portable nature of the can makes it the perfect choice for on-the-go refreshment.
The Red Bull logo has become synonymous with energy drinks and has achieved global recognition. It has successfully positioned Red Bull as a leader in the beverage industry and has become a symbol of vitality and strength.
The Evolution of the Red Bull Can Design
Over the years, the Red Bull can design has evolved to keep up with the changing trends and consumer preferences. While the logo has remained consistent, the can design has undergone several updates to stay relevant in the market.
In recent years, Red Bull introduced different flavors and variations of the beverage, each with its own unique can design. This allows consumers to easily identify and differentiate between the different products while still recognizing the Red Bull brand.
The Future of Red Bull Can Logo
As the energy drink market continues to grow and evolve, it’s likely that we will see further updates and adaptations to the Red Bull can logo design. The brand will continue to innovate and capture the attention of consumers with its powerful and distinctive logo.
With its strong association to energy, red, caffeine, and the bull, the Red Bull can logo will continue to be a powerful symbol of refreshment and vitality in the beverage industry for years to come.
Question and answer:
What is the story behind the Red Bull can logo design?
The Red Bull can logo design was created in 1987 by an Austrian graphic designer named Dietrich Mateschitz. He wanted a design that would be simple and easily recognizable. He chose to use two red bulls charging at each other because he believed it represented power, energy, and excitement, which are values associated with the Red Bull brand.
Why did the designer choose two red bulls charging at each other for the logo?
The designer, Dietrich Mateschitz, chose two red bulls charging at each other because he wanted a design that would symbolize power, energy, and excitement. He believed that the image of charging bulls captured these qualities and would help convey the brand values of Red Bull.
Who created the Red Bull can logo design?
The Red Bull can logo design was created by Dietrich Mateschitz, an Austrian graphic designer who founded Red Bull in 1984.
When was the Red Bull can logo design created?
The Red Bull can logo design was created in 1987.
What did the designer want to convey through the Red Bull can logo design?
The designer wanted to convey power, energy, and excitement through the Red Bull can logo design. He believed that the image of two red bulls charging at each other would capture these qualities and represent the brand values of Red Bull.